Welcome to the Institute of Innovation Marketing!
Our team researches and teaches in the fields of marketing, innovation management and entrepreneurship. We work closely together with international research institutions and partners from industry.
In our courses, students learn up2date scientific content. Furthermore, we orient our courses to the challenges of the economy. In doing so, we use modern teaching methods and project-oriented courses to teach our students.
In knowledge transfer, we offer ourselves as a competent discussion and cooperation partner for the economy within the framework of specialist lectures, training measures and consulting projects.